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Seth Godin Books In Order

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Publication Order of Non-Fiction Books

Business Rules of Thumb (With: Chip Conley) (1987)Hardcover  Paperback  Kindle
Ultra Secrets of Game Boy Secrets (1991)Hardcover  Paperback  Kindle
Quick Lit (1992)Hardcover  Paperback  Kindle
The 1996 Information Please Business Almanac & Sourcebook (1993)Hardcover  Paperback  Kindle
Smiley Dictionary: Cool Things to Do with Your Keyboard (1993)Hardcover  Paperback  Kindle
Video Renter's Bible: What to Rent Tonight (1993)Hardcover  Paperback  Kindle
Foolproof Lotus 123 (1993)Hardcover  Paperback  Kindle
Foolproof DOS (1993)Hardcover  Paperback  Kindle
Foolproof Wordperfect (1993)Hardcover  Paperback  Kindle
Foolproof Windows (1993)Hardcover  Paperback  Kindle
Point and Click Investor (1994)Hardcover  Paperback  Kindle
E-mail Addresses of the Rich & Famous (1994)Hardcover  Paperback  Kindle
The Executive's Yellow Pages (1995)Hardcover  Paperback  Kindle
Best of the Net (1995)Hardcover  Paperback  Kindle
Emarketing (1995)Hardcover  Paperback  Kindle
Wisdom, Inc.: 30 Business Virtues That Turn Ordinary People into Extraordinary Leaders (1995)Hardcover  Paperback  Kindle
Point and Click Jobfinder: How to Get a Great Job Online (1996)Hardcover  Paperback  Kindle
The Traveler's Yellow Pages (1996)Hardcover  Paperback  Kindle
Presenting Digital Cash (1996)Hardcover  Paperback  Kindle
Official Rules of Life (1996)Hardcover  Paperback  Kindle
Point & Click Business Builder (1996)Hardcover  Paperback  Kindle
If You're Clueless About Retirement Planning and Want to Know More (1997)Hardcover  Paperback  Kindle
If You're Clueless about Mutual Funds (1997)Hardcover  Paperback  Kindle
If You're Clueless about Insurance and Want to Know More (1997)Hardcover  Paperback  Kindle
Bartender's Guide (1997)Hardcover  Paperback  Kindle
If You're Clueless About Saving Money and Want to Know More (1997)Hardcover  Paperback  Kindle
The Best of New York (1997)Hardcover  Paperback  Kindle
Rules of the Game of Football (1997)Hardcover  Paperback  Kindle
Technophobe: The Unabomber Years (With: Jack Levin) (1997)Hardcover  Paperback  Kindle
The America Online Insider's Guide to Finding Information Online (1997)Hardcover  Paperback  Kindle
Poker: Over 25 Games and Variations, Plus Tips, Strategy, and More (1997)Hardcover  Paperback  Kindle
Emergency! (1997)Hardcover  Paperback  Kindle
If You're Clueless about Accounting and Finance (With: Paul Lim) (1998)Hardcover  Paperback  Kindle
You've Got Pictures!: AOL's Guide To Digital Imaging (1998)Hardcover  Paperback  Kindle
If You're Clueless About Getting a Great Job and Want to Know More (With: Beth Burns) (1998)Hardcover  Paperback  Kindle
The Totally-Terrific $10,000 Trivia Challenge (1998)Hardcover  Paperback  Kindle
The Bootstrapper's Bible: How to Start and Build a Business with a Great Idea andNo Money (1998)Hardcover  Paperback  Kindle
If You're Clueless about Selling: And Want to Know More (1998)Hardcover  Paperback  Kindle
New Moon: Sports (1999)Hardcover  Paperback  Kindle
Online Auctions for Yahoos Making Money and Having Fun on Yahoo! Auctions (1999)Hardcover  Paperback  Kindle
Unleashing the Ideavirus: Stop Marketing AT People! Turn Your Ideas into Epidemics by Helping Your Customers Do the Marketing thing for You. (2000)Hardcover  Paperback  Kindle
The Fat-Calorie-Sodium Counter (2000)Hardcover  Paperback  Kindle
The Kitchen Counter (2000)Hardcover  Paperback  Kindle
Getting Around New York (2000)Hardcover  Paperback  Kindle
The Essential Traveler (2000)Hardcover  Paperback  Kindle
The Pocket Almanac (2000)Hardcover  Paperback  Kindle
Internet Road Map (2000)Hardcover  Paperback  Kindle
The Glove Compartment Guide (2000)Hardcover  Paperback  Kindle
The Backyard Gardener (2000)Hardcover  Paperback  Kindle
The Wine Guide (2000)Hardcover  Paperback  Kindle
Rules of the Game of Golf (2000)Hardcover  Paperback  Kindle
Eating in New York (2000)Hardcover  Paperback  Kindle
The Desk Almanac (2000)Hardcover  Paperback  Kindle
Windows 95 (2000)Hardcover  Paperback  Kindle
The Big Red Fez: How to Make Any Web Site Better (2002)Hardcover  Paperback  Kindle
Survival Is Not Enough: Why Smart Companies Abandon Worry and Embrace Change (2002)Hardcover  Paperback  Kindle
Purple Cow: Transform Your Business by Being Remarkable (2003)Hardcover  Paperback  Kindle
Free Prize Inside!: The Next Big Marketing Idea (2004)Hardcover  Paperback  Kindle
Everyone's an Expert (2005)Hardcover  Paperback  Kindle
The Big Moo: Stop Trying to Be Perfect and Start Being Remarkable (2005)Hardcover  Paperback  Kindle
Small Is the New Big: And 183 Other Riffs, Rants, and Remarkable Business Ideas (2006)Hardcover  Paperback  Kindle
The Dip: A Little Book That Teaches You When to Quit (2007)Hardcover  Paperback  Kindle
Meatball Sundae: Is Your Marketing Out of Sync? (2007)Hardcover  Paperback  Kindle
Tribes: We Need You to Lead Us (2008)Hardcover  Paperback  Kindle
Making Money On The Web (2009)Hardcover  Paperback  Kindle
All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All (2009)Hardcover  Paperback  Kindle
Linchpin: Are You Indispensable? (2010)Hardcover  Paperback  Kindle
Graceful (2010)Hardcover  Paperback  Kindle
We Are All Weird: The Myth of Mass and The End of Compliance (2011)Hardcover  Paperback  Kindle
Poke the Box (2011)Hardcover  Paperback  Kindle
The Icarus Deception: How High Will You Fly? (2012)Hardcover  Paperback  Kindle
This Might Work: Collected Writings (2012)Hardcover  Paperback  Kindle
V is for Vulnerable: An Alphabet for People Who Want to Make a Difference (2012)Hardcover  Paperback  Kindle
Whatcha Gonna Do With That Duck?: And Other Provocations, 2006-2012 (2012)Hardcover  Paperback  Kindle
Permission Marketing: Turning Strangers Into Friends And Friends Into Customers (With: Larry Cohen) (2014)Hardcover  Paperback  Kindle
What To Do When It's Your Turn (2014)Hardcover  Paperback  Kindle
Leap First: Creating Work That Matters (2015)Hardcover  Paperback  Kindle
This Is Marketing: You Can't Be Seen Until You Learn to See (2018)Hardcover  Paperback  Kindle
The Practice: Shipping Creative Work (2020)Hardcover  Paperback  Kindle
The Song of Significance (2023)Hardcover  Paperback  Kindle

Publication Order of Anthologies

The Library Book(2012)Hardcover  Paperback  Kindle

Seth Godin describes himself as a teacher who engages in many projects too. For more than three decades, he has been involved in trying to make the lights turn, teach people and inspire them to level up. He has been blogging daily for more than ten years and has spent much of his professional life as a writer.

Over the years, Seth has published more than 20 bestselling novels that have since been translated into more than 40 languages. Diving deep into concepts, these are works that have stood the test of time and proved timeless.
Along the way, he has taken many detours and worked on all manner of interesting projects to entertain and inspire his audience.

In 2015 he founded altMBA a life-changing 30-day workshop that he believes will change the lives of any students that take it. The workshop is now part of a B corporation named “Akimbo” that is focused on coming up with new ways to learn.
Since he started publishing marketing courses, he has taught more than 60,000 students on Udemy and in his most popular workshop “The Marketing Seminar.”

Seth’s path to becoming a speaker, author, and entrepreneur started a long time ago. As a fourteen-year-old, he started reading his father’s copies of “Forbes” magazine and started his first little business. It was then that he discovered that many people made a living doing what he has become known for.

Still, nothing came easy as he would get distracted multiple times along the way. He ran all manner of businesses while he was studying at Tufts including a bagel business, a snack bar, a birthday cake delivery business, a ticket bureau, a concert promotion business, and a travel agency.

The experience got him into Stanford Business even without any credentials, as the youngest person in the class. But he turned out to be bad at business school as he was terrible at building spreadsheets, even if he could perfectly answer the conceptual stuff.
He would then work for a startup software company got married and moved to New York to start his own company. However, he would experience failure after failure for more than a decade until he had his first success with an online direct marketing company that he eventually sold to Yahoo.

Seth Godin has now made a name for himself as a public speaker, entrepreneur, and author. He has penned more than 18 novels and has been known for years as a marketing consultant.

Seth is known for his unconventional takes on marketing such as letting customers know what you intend to do before they do it. He also takes the view that marketing needs to be taken from an ethics rather than a sales perspective.
He usually writes and prepares his presentations and books to educate since he has years of expertise in marketing. Over the years, he has penned more than 18 books most of which have gone on to become bestsellers.

Seth currently runs several blogs and websites such as Squidoo.com and SethGodin.com. He is also the host for the “Startup School,” a Youtube channel where he interviews entrepreneurs that successfully started their own businesses. Seth also hosts the “This Week in Startups” podcast.

“Purple Cow” by Seth Godin asks how come the likes of Hard Candy, Starbucks, Zespri, JetBlue, Kensington, Krispy Kreme, Dutchboy, and Apple achieve spectacular growth while other legacy brands keep failing and going out of business.

Godin asserts that the tactics marketers have been using such as publicity, promotion, and pricing are outdated. As such, marketers need to add to their arsenal the “Purple Cow.” The normal cows are boring after a while and hence the purple cow is something unbelievable, counterintuitive, exciting, and phenomenal.

Every day consumers have to deal with boring stuff which Seth calls brown cows. However, they cannot forget a Purple Cow but this is not a marketing function that anyone can just slap onto a service or product. A Purple Cow needs to be built right in and inherent to the product or service and if it’s not, nothing can be done about it.

In this work, Godin urges his readers to put a “Purple Cow” in everything they do so that they can become noticeable to their potential clients. It is a great manifesto that marketers can use to help come up with products that are worth taking to the market.

Seth Godin’s novel “Tribes” describes tribes as any group of people small or large that are connected to an idea, leader, or one another.

For millennia, people have been seeking to create tribes as they sought out musical, religious, political, ethnic, and economic groupings. However, the advent of the internet has gotten rid of barriers of time, cost, and geography.

Tribes have become bigger due to social networking sites and blogs. They have also resulted in the birth of new tribes of as few as ten or as many as millions who care about a political campaign, new ways to fight climate change, and those that care about their new iPhones.
The major question is who is going to lead these groups given that the web does some amazing things but it cannot lead. Godin asserts that it is up to ordinary people that are passionate about something to lead tribes.

He asserts that people that ignore the opportunity for leadership could turn into sheepwalkers who fight the hardest to protect the status quo. Those who take the opportunity will come to lead readers, employees, hobbyists, customers, believers, and investors in easier ways than you could think possible.

In “Linchpin,” Seth Godin writes about the characteristics and qualities of linchpins. He says these are the go-to people that always seem indispensable and essential at their job.

The author asserts that every workplace used to have two teams: labor and management but now we have to confront the fact that there are exceptional people that create order out of chaos, invent, make things happen, and connect others whom he calls linchpins.
According to Godin, managers have the capacity to develop linchpins among their employees. Similarly, employees have the ability to develop themselves and become linchpins. He asserts that anyone that needs to survive in the workplace needs to become a linchpin as the days of just being one cog in the wheel are long gone.

For Seth, one of the best ways to get ahead in the modern world is to transform oneself into a linchpin. After all, it is the indispensable people who survive layoffs and get the perks and bonuses others do not.

Book Series In Order » Authors » Seth Godin

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